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2026 Shanghai Food & Agri Supply Chain Mega Expo

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foodmachtech  |   2026-11-09  |    1629

In 2026, led by FHC Shanghai Global Food Trade Show (FHC), four flagship industry expos—Asia Fresh 2026, the 20th Shanghai International Meat Industry Exhibition (SME), and ProWine Shanghai 2026—will join forces for a major concurrent showcase in Shanghai.

Serving as a global "super hub" for the food, beverage, and agricultural supply chain, this mega joint exhibition breaks traditional trade show boundaries. It integrates the complete industry ecosystem: from "farm to table," covering everything from raw fruit/vegetable post-harvest treatment and industrial meat processing to premium wines, spirits, and high-end catering ingredients. The event aims to create a highly efficient, one-stop sourcing and matchmaking platform for global importers, exporters, distributors, major supermarket chains, catering decision-makers, and advanced equipment buyers.

Date: November 10 – November 12, 2026

Venue: Shanghai New International Expo Centre (SNIEC) (Full Hall Usage)

Scope of Exhibits

Exhibition / ZoneDetailed Scope of Exhibits
Fresh Produce & Post-Harvest Technology
(Asia Fresh Zone)
Fresh Produce: Domestic and imported premium fruits, vegetables, edible fungi, and organic agricultural products.
Technology & Equipment: Facility horticulture, cultivation and breeding tech, post-harvest sorting and washing machinery, packaging solutions, and cold-chain preservation technology.
Meat Industry & Processing Equipment
(SME Zone)
Meat Products: Fresh-cut meats, high-end beef and mutton, fresh poultry, frozen foods, fermented meat products, and Halal meats.
Processing & Prepared Foods: Slaughtering and cutting machinery, deep-processing equipment, raw materials for ready-to-eat/cook/heat (RTC/RTE/RTH) meals, natural and artificial casings, and seasonings.
Wines & Spirits Trade
(ProWine Shanghai Zone)
Wines: Still wines, sparkling wines, fortified wines, organic, and biodynamic wines. Spirits & Craft Beverages: Whisky, brandy, vodka, gin, craft fruit wines, sake, craft beer, and premium Chinese baijiu.
Accessories & Services: Constant-temperature wine cellar systems, decanters, high-end glassware, logistics supply chain, and digital wine marketing solutions.
Comprehensive Food & Catering Ecosystem
(FHC Main Zone)
All-Category F&B: Snack foods, confectionery & chocolates, premium dairy & edible oils, tea & coffee, bakery & light dining ingredients, and seafood.
Catering Supplies: Hotpot ingredients, smart dining robots, commercial kitchen equipment, and catering packaging.

Key Highlights

Four-in-One Synergy Unlocking Full Supply Chain Potential

By co-locating four major sector expos across over 200,000 square meters, the event seamlessly connects raw agriculture, meat processing, premium beverages, and catering end-markets. Buyers can complete comprehensive cross-category sourcing and market research in a single visit.

Precision Trade Matchmaking Across Multi-Channel Networks

Featuring upgraded, dedicated business matching sessions—including "Catering & Supply Chain," "New Retail Traffic Channels (Instant Retail, Live-Commerce)," and "Core Supermarket/Retail Buyer Sessions"—backed by a database of over one million trade buyers for targeted one-on-one procurement.

International Pavilions Capitalizing on Zero-Tariff Policies

Bringing together official pavilions from over 50 countries and regions. The European Union returns as the Country of Honour with a dedicated pavilion. Capitalizing on recent zero-tariff policy benefits, the show highlights premium wines and food products from countries like South Africa and Serbia, establishing a fast-track channel into the international market.

Immersive Experiences & Trend-Driven Special Zones

Highlighting specialized experience zones such as the Fine Wine Club, Camping & Tasting Zone, Coffee & Life Culture Festival, SmartEAT Functional Food Zone, and Smart Catering Robotics Area—blending product displays with modern lifestyle trends and experiential networking.

Prestigious Competitions & Forward-Looking Industry Forums

Hosting a series of top-tier international competitions (spanning culinary arts, bakery, and barista skills) alongside dozens of professional forums focusing on meat processing trends, food delivery supply chains, Chinese catering globalization, and functional foods to forecast the future of food consumption.

Note: The information above is compiled from public industry announcements. Final schedules and exhibit details are subject to change as confirmed by the organizers.